What Is Conflict

What is Conflict? The simple meaning of conflict is basically a disagreement through which the person or people involved recognize a threat to their needs, interests or concerns. With how things are now in modern life conflicts are inevitable. Anyone can get into a conflict. Sometimes little arguments lead to an intense conflict. Also, sometimes people overcome their conflicts quickly. I believe that some conflicts can be easily resolved because it teaches people how to deal with situations like that, and leads people to think about the conflicts. It means that people learn from their mistakes.Also, if the person has enough experience about dealing with conflicts, he or she will be able to resolve it easily. For example if someone was speaking aloud and was interrupted instead of straight away starting an argument they could remind the person to respect other people when speaking. We can understand from this that because of his or her knowledge in dealing with conflicts, she was able to solve it quickly before it increase into serious fight. How we respond to conflict is in two ways, we have emotional responses which are the feelings we experience in conflict, reaching from anger and fear to depression and confusion.Emotional responses are often misunderstood, as people tend to believe that others feel the same as they do. Therefore, differing emotional responses are confusing and, at times, threatening. We also have physical responses to conflict which play an important role in our ability to meet our needs in the conflict. They include high stress levels, body tension, and increased sweat, shallow or accelerated breathing, and rapid heartbeat. These responses are similar to those we experience in high-anxiety situations, and they may be managed through stress management techniques used by many people.Establishing a calmer environment in which emotions can be managed is more likely if the physical response is addressed effectively. These are important factors into our experience during conflict, because they often tell us more about what is the true source of threat that we notice; by understanding our thoughts, feelings and physical responses to conflict, we may get better insights into the best potential solutions to the situation. One key point to understanding conflicts is seeing that each person may have a different view onto any given situation.This could also be called the role of Perception. Some of these views would be one of which, gender and sexuality. Men and women often observe situations rather differently, based on both their experiences in the world. As a result, men and women will often approach conflictive situations with differing mind-sets about the desired outcomes from the situation, as well as the set of possible solutions that may exist. Another would be Knowledge (general and situational). People respond to given conflicts on the basis of the knowledge they may have about the issue at hand.This includes specific knowledge about the situation (i. e. , â€Å"Do I understand what is going on here? â€Å") and general knowledge (i. e. , â€Å"Have I experienced this type of situation before? â€Å"). Such information can influence the person's willingness to engage in efforts to manage the conflict, either reinforcing confidence to deal with the dilemma or deflating the person’s willingness to openly consider alternatives. This can decide the confidence of a person when they going into a conflict. Although it is usually best to have a minimal amount of conflicts it is useful in some place such as in organisations.In fact, conflict can be good for organizations because it encourages open-mindedness and helps avoid the trend toward group think that many organizations fall prey to. The key is learning how to manage conflict effectively so that it can serve as a catalyst, rather than a burden, to organizational improvement. Although it is often assumed that people avoid conflict, many pe ople actually enjoy conflict to a certain degree because it can be the motivation for new thinking. Considering a different point of view which represents conflict can open up new possibilities and help to generate new ideas that might otherwise have not been considered.It is like when you are in a race you will run faster when your second rather than first because you have that person in front of you pushing you to go faster. My final point about conflict is the reason why most people tend to avoid getting into conflict. Engaging in discussion and negotiation around conflict is something we normally approach with fear and hesitation, afraid that the conversation will go worse than the conflict has gone so far. In my opinion our responses, as said earlier, are likely to to include behaviours, feelings, thoughts and physical responses. If any of these responses shows tress factors that make us reluctant to talk things out, we are more inclined to follow the pathway of avoidance, basi cally because where scared. In addition, consider that our society tends to reward alternative responses to conflict, rather than negotiation, people who aggressively pursue their needs, arguing rather than co-operating with a situation, are often satisfied by others who prefer to put up with this. Managers and leaders are often rewarded for their aggressive, controlling approaches to problems, rather than taking a more compassionate approach to issues that may seem less decisive to the public or their staffs.I find this to be unfair but it is my opinion on it. To conclude I believe that Conflict can be easily initiated but also easily resolved if handled in the right way or if he or she has experience. There are different responses to conflict which can lead to different outcomes of the conflict. Different people have different view on situations causing controversy between them. There can be use of conflict in organisations by making it beneficial to the person or company. Finally how I believe society sees conflict and why it is normally avoided which in my opinion it should be.

Sop for Canada Student (Study Permit) Visa

STATEMENT OF PURPOSE I have always aspired to choose a career in a field that really stimulates me and holds a natural appeal to me. Today as I stand at the pathway of learning, I have with out hesitation chosen the field that excites me the most and draw the best of my abilities. The very quest to resolve the basic underlying principle of programming has been a source of tremendous inspiration and has promoted me to choose computers as my undergraduate and postgraduate. MY INTEREST:My inspiration to pursue a career in computer science was kindled by my high grades in Master of computer science and further due to my desire for challenging career. Computers was always been a compelling interest to me. Not only because of the depth of research that is possible in the fields, this being a developing field and I am aware that there is a large scope for improvement and vast exposure. I wish to pursue higher grades in my higher studies in this field. EDUCATIONAL BACKGROUND:I was very fortu nate to have my foundation of my education in SBOA, where my aptitude for mathematics & science developed and was very keenly interested in these subjects. After completing my higher secondary schoolSBOAone of the leading colleges that produced excellent teaching staff & toppers. After completing my Intermediate educations I studied B. A from KARACHI UNIVERSITY (KARACHI). After B. A I completed MSC (database designing , software engineering and business process are my interesting subject ) from Preston university karachi.In 2006 I started my MS computer science (selected subjects data warehouse , database designing , software engineering and business process reengineering) from SVCE my thesis on business intelligence in education sector. During the few years of my studies, I was exposed to fundamental aspects and potentials of my Software engineering. Which helped me gain a firm grasp of fundamentals as well as developed a special liking for the Computer basics and its applications? WORKING EXPRERIENCE: For the past five years I have been working as a system analysis cum computer programmer at the SVCE.I am working on the design and development of a † university system†. This long period has given me invaluable practical experience. It has given me the confidence to pursue a PhD degree and also kindled a desire to do research. WHY YOUR UNIVERSITY: I have learnt from your dept brochure and various other sources about the extensive research being under taken, especially in my areas of interest under the guidance of your eminent faculty and state of art at your esteemed university. Ten years from now I see myself leading an active research been engaged in works of advanced research.Given a chance to pursue RESEARCH study at your university. I am confident of my ability to measure up to your standards. I hope my application will be received forwardly and assure you that my interest and dedication will be reflected in my course work. An assistantship wi ll certainly go a long way in motivating me further and strengthening my determination to realize my career objectives. My sole aim for coming to your country is to complete my MGMTscience that will enhance my career opportunities when I return to Pakistan.

Company Profile of Rahimafrooz Bangladesh Ltd”

† [pic] Founder Late A. C. Abdur Rahim (1915-1982) Rahimafrooz Bangladesh Limited 01. Background Rahimafrooz Bangladesh Limited was established in 1950A. D. as a trading company. Late A. C. Abdur Rahim was the proprietor in this time. From 1954 it was established as a limited company. In the new environment he had to start afresh. He had little capital. His main assets were self-confidence and a strong faith in the Almighty, which carried him through all the difficulties with a remarkable triumph. He finally established a small proprietary trading company named Rahimafrooz Co, in Chittagong in 1950 which was later incorporated on 15th April 1954, which is now Rahimafrooz (Bangladesh) Ltd. Rahimafrooz expanded rapidly into various trading items. Within 5 years, Mr. Rahim was able to enter into a joint venture with Lucas (UK) to set up a modern automotive battery factory. He acquired the principal company Lucas Service Ltd in 1980 which is now known as Rahimafrooz Batteries Ltd. Apart from business, he engaged himself in benevolent activities. All through his life he was respected for his values and caring attitude. After a few years he left that job and ventured into a small partnership business. During early 1940s, he got active in commercial trading of scarce items and gained valuable experience. In 1947, he decided to move to Chittagong to live in an environment of religious freedom. pic] Rahimafrooz Bangladesh Limited was started in business agreement with world famous England battery company Lucas from 1959. Later on, they established an ultramodern battery production factory in Nakhalpara Tejgaon, Dhaka with the â€Å"Lucas† Brand name. Then from 1980 it got license from the England Lucas Company collaborating technological and inf ormation support. He passed away on the 14th March 1982 in London leaving behind his dream, Rahimafrooz. At present Rahimafrooz has been producing and marketing various kinds of batteries like automotive battery, storage battery etc. Rahimafrooz Bangladesh Ltd. lso has been marketing world famous tire â€Å"Dunlop†. Now Rahimafrooz Bangladesh Ltd. is involved with various kinds of production distribution and agency ship business. 02. Vision â€Å"To be leader in each market segment by being the most preferred supply source of quality products and services with high degree of customer delight. † 03. Mission Statement 1. †¢ Increase volume value share 2. †¢ Reduce per unit distribution cost 3. †¢ Increase product portfolio 4. †¢ Strength distribution network 5. †¢ Ensure quality people with high level commitment 6. †¢ Benchmark customer services. 04. Milestones |1954 |Incorporated by Mr. A. C. Abdur Rahim   | |1959 |Distributorship of Lucas Battery | |1978 |Exclusive distributorship of Dunlop tyre | |1980 |Acquisition of Bangladesh operations of Lucas UK | |1985 |First producer of industrial battery | |1985 |Pioneering Solar Power in collaboration with BP | |1992 |First ever battery exports to Singapore | |1993 |Launched Rahimafrooz Instant Power System | |1994 |Acquisition of Yuasa Batteries (Bangladesh) Ltd and launched Excel Retreads. |1997 |Attained ISO 9002 certification for RBL operations | |2000 |First India office opened in Ahmedabad | |2001 |Awarded â€Å"Bangladesh Enterprise of the Year† | |2001 |Attained ISO 14001:1996 for RBL operations | |2001 |Launched â€Å"Agora† – the first ever retail chain | |2002 |Launched Rahimafrooz Energy Service promoting distributed power | |2003 |Established Rahimafrooz CNG Ltd. |2003 |Awarded â€Å"National Export Trophy† | |2004 |Metro net Bangladesh, a fiber optic based digital solution p rovider for data  communication, launched  in joint | | |venture with Flora Telecom | |2004 |Received McGraw-Hill Platt Global Energy Award for Renewable Energy | |2004 |The Group celebrated its 50th anniversary on April 15, with a renewed, enhanced commitment to being successful | | |while upholding its core values | |2006 |Received the â€Å"Ashden Award† for Sustainable Energy | |2009 |Established Rahimafrooz Globatt Limited and Rahimafrooz Accumulators   limited | |2009 |Rahimafrooz   launched  multi  brand  consumer  electronics  outlet  UREKA   | |2009   |Rahimafrooz   launched world renowned consumer electronics brand  Daewoo | |2010 |Rahimafrooz Inaugurates its biggest and most modern warehouse at Hemayatpur, Savar. | 05. Product Service Products: Rahimafrooz mainly deals with electronics products like (TV, FRIEDGE, IPS, BATTERY, TYRE, LUBRICANTS etc). The brands that Rahimafrooz launch are given below†¦ [pic] Service: Rahimafrooz Ba ngladesh Ltd service center is situated in 13 Mahakhali commercial areas in Dhaka. Here the product of Rahimafrooz is sold and servicing also. Here the service is done in modern computerized system. The complaints are also solved and handle from here. [pic] 06. Organization chart [pic] 07. Awards Achievements [pic]  Ã‚   [pic]  Ã‚  Ã‚  [pic] Asia’s Best Brand  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Asia’s Best Employer  Ã‚  Ã‚  Ã‚  Ã‚  C FE,  CSR  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  CMO Award 2010  Ã‚  Ã‚  Ã‚     CMO Award 2010  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Award 2008 [pic]  Ã‚  Ã‚  Ã‚   [pic]  Ã‚  Ã‚  Ã‚  Ã‚  [pic] Brand Leadership  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ashden Award  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   National Export Trophy   Ã‚  Ã‚  Ã‚   Award 2008  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Award 2006  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚   Award 2001-2002 08. Delivery Network The manufacturer and wholesaler must decide how to distribute their products. Working through the whole sellers, dealers or agents generally is easiest way of entering in the market. Whole sellers and dealers consider about cost and traffic flow, commission before keeping a product in the store. Location is less a concern for products or services that customers are willing to go out of their way to find. 08. 1: Dealers They are the authorized vendor who deals with the specific brand. (John M. Rathmell, Manager of the Marketing Function. John Wiley Sons, Inc. ) 08. 2: Retailers Traditional: Home to home, general stores, single line stores, specialty shops, department stores, catalog retailers, planned shopping centers The Mass Marketers: Supermarkets and discount houses (John M. Rathmell, Managing the Marketing Function. John Wiley Sons, Inc. ) 08. 3: Wholesalers Definition: Wholesaling is concerned with the activities of those persons or establishments who sell to retailers and other merchants, or to industrial, institutional, and commercial users. But who do not sell in significant amounts to ultimate consumers. But in the tyre market, the wholesaler serves the purpose of the retailer at the same time. Functions from the producer perspective: provide part of selling Four strategies can be produced through the tows matrix. SO strategy represents internal strength to take advantage with the external environment. WO strategy represents the internal weakness and to overcome that weakness by the external opportunity. ST strategy represents the strength of the company and to over come that the threat by the strength. WT strategies are defensive tactics directed at reducing internal weakness and avoiding external threats. 09. Advertising Promotion [pic] Rahimafrooz Company limited carefully integrates and coordinates its many communications channels to deliver a clear, consistent, and convincing message about the organization and its products. [pic]Rahimafrooz is using all kinds of promotional afford including: †¢Print Media †¢Broadcast media †¢Outdoor Media †¢Internet Websites Rahimafrooz is using huge promotional afford in print media. This is the biggest promotional afford of  the company. They are giving advertisement on the news paper, they are also publishing there own newsletter service through by them. [pic] [pic] Promotion, in its broadest sense, provides extra incentives for any group that is an important factor in the marketing of a brand. It is most often directed to the consumer or to the trade or other influential group. It is used to encourage sales or purchase a product. (Principal of marketing 8th edition Philip Kotler, Gary Armstrong) 09. 1: TRADE SALES PROMOTION TECHNIQUES Push Policy emphasizes promotions focused on the next intermediary. Trade sales promotion techniques-stimulate wholesalers and retailers to carry products and to market them aggressively. Producers use sales promotion techniques to encourage resellers to carry their products and to promote them more effectively. 09. 2: TYPES OF SALES PROMOTIONS Samples (offer consumer for trail), Coupon (certificate that gives buyer savings), Cash refund (Refund money who send a proof of purchase), Price pack (Reduce price marked by producer), Patronage reward (reward for regular use), Discounts (direct reduction of price), Allowance (money offered to the seller to feature the manufactures product) (Principal of marketing 8th edition Philip Kotler, Gary Armstrong) 09. 3: PREMIUM ITEMS OFFER Offer free or at minimum cost as a bonus. Use to attract competitors customers, different sizes of established products. Study identified from the net that Burger King with the Lion King movie was offered few years back in USA. 10. SWOT Analysis The SWOT analysis is a valuable step in your situational analysis. Assessing your firm’s strengths, weaknesses, market opportunities, and threats through a SWOT analysis is a very simple process that can offer powerful insight into the potential and critical issues affecting a venture. 10. 1: Strength o High company reputation. o Enable to provide much more customer satisfaction than competitors. o Higher product quality. o Provide higher service quality. o Distribution effectiveness is better than the others. o Strong management team enables to provide geographical coverage. o Able to launch a new product faster than the competitor o Financial position is much more stable than the other. 10. 2: Weakness o The major weakness of Rahimafrooz is the internal conflict of the management. Working sprit sometimes hampered by management conflict of the organization. o Though Rahimafrooz has a very good team for the marketing plan, but not all the people are experienced. o Communication barrier is the major weakness of the organization. o Expectation of the top management is very high. Sometimes they set very high target which is not achievable at all time. Sometimes it becomes burden for the employee. 10. 3: Opportunity o To get new customers after modification. o To provide more qualities in products. o Providing more benefit for products to increase more customer satisfaction. o Increasing the advertisement. o Increasing the distribution channel. Incentive for the employee who dose outstanding performance in their respective area. 10. 4: Threat o Major threat arises from the new entrants. o Many competitors in the electronic market. o Unethical competition. Such as, price cut, advertising, giving gift by the competitor may threaten position of Unilever. o Following th e same strategy by the competitors. o Worsening law and order situation of the country. o Availability of the substitute product in the market. ———————– MANAGING DIRECTOR ACCOUNTS MANAGER REGIONAL MANAGER DISTRIBUTION MANAGER MARKETING MANAGER CHIEF OPERATION OFFICER PRODUCT MANAGER ADMIN MGR C F MANAGER NI SYSTEM DIRET SALE RETAIL MGR Company Profile of Rahimafrooz Bangladesh Ltd† † [pic] Founder Late A. C. Abdur Rahim (1915-1982) Rahimafrooz Bangladesh Limited 01. Background Rahimafrooz Bangladesh Limited was established in 1950A. D. as a trading company. Late A. C. Abdur Rahim was the proprietor in this time. From 1954 it was established as a limited company. In the new environment he had to start afresh. He had little capital. His main assets were self-confidence and a strong faith in the Almighty, which carried him through all the difficulties with a remarkable triumph. He finally established a small proprietary trading company named Rahimafrooz Co, in Chittagong in 1950 which was later incorporated on 15th April 1954, which is now Rahimafrooz (Bangladesh) Ltd. Rahimafrooz expanded rapidly into various trading items. Within 5 years, Mr. Rahim was able to enter into a joint venture with Lucas (UK) to set up a modern automotive battery factory. He acquired the principal company Lucas Service Ltd in 1980 which is now known as Rahimafrooz Batteries Ltd. Apart from business, he engaged himself in benevolent activities. All through his life he was respected for his values and caring attitude. After a few years he left that job and ventured into a small partnership business. During early 1940s, he got active in commercial trading of scarce items and gained valuable experience. In 1947, he decided to move to Chittagong to live in an environment of religious freedom. pic] Rahimafrooz Bangladesh Limited was started in business agreement with world famous England battery company Lucas from 1959. Later on, they established an ultramodern battery production factory in Nakhalpara Tejgaon, Dhaka with the â€Å"Lucas† Brand name. Then from 1980 it got license from the England Lucas Company collaborating technological and inf ormation support. He passed away on the 14th March 1982 in London leaving behind his dream, Rahimafrooz. At present Rahimafrooz has been producing and marketing various kinds of batteries like automotive battery, storage battery etc. Rahimafrooz Bangladesh Ltd. lso has been marketing world famous tire â€Å"Dunlop†. Now Rahimafrooz Bangladesh Ltd. is involved with various kinds of production distribution and agency ship business. 02. Vision â€Å"To be leader in each market segment by being the most preferred supply source of quality products and services with high degree of customer delight. † 03. Mission Statement 1. †¢ Increase volume value share 2. †¢ Reduce per unit distribution cost 3. †¢ Increase product portfolio 4. †¢ Strength distribution network 5. †¢ Ensure quality people with high level commitment 6. †¢ Benchmark customer services. 04. Milestones |1954 |Incorporated by Mr. A. C. Abdur Rahim   | |1959 |Distributorship of Lucas Battery | |1978 |Exclusive distributorship of Dunlop tyre | |1980 |Acquisition of Bangladesh operations of Lucas UK | |1985 |First producer of industrial battery | |1985 |Pioneering Solar Power in collaboration with BP | |1992 |First ever battery exports to Singapore | |1993 |Launched Rahimafrooz Instant Power System | |1994 |Acquisition of Yuasa Batteries (Bangladesh) Ltd and launched Excel Retreads. |1997 |Attained ISO 9002 certification for RBL operations | |2000 |First India office opened in Ahmedabad | |2001 |Awarded â€Å"Bangladesh Enterprise of the Year† | |2001 |Attained ISO 14001:1996 for RBL operations | |2001 |Launched â€Å"Agora† – the first ever retail chain | |2002 |Launched Rahimafrooz Energy Service promoting distributed power | |2003 |Established Rahimafrooz CNG Ltd. |2003 |Awarded â€Å"National Export Trophy† | |2004 |Metro net Bangladesh, a fiber optic based digital solution p rovider for data  communication, launched  in joint | | |venture with Flora Telecom | |2004 |Received McGraw-Hill Platt Global Energy Award for Renewable Energy | |2004 |The Group celebrated its 50th anniversary on April 15, with a renewed, enhanced commitment to being successful | | |while upholding its core values | |2006 |Received the â€Å"Ashden Award† for Sustainable Energy | |2009 |Established Rahimafrooz Globatt Limited and Rahimafrooz Accumulators   limited | |2009 |Rahimafrooz   launched  multi  brand  consumer  electronics  outlet  UREKA   | |2009   |Rahimafrooz   launched world renowned consumer electronics brand  Daewoo | |2010 |Rahimafrooz Inaugurates its biggest and most modern warehouse at Hemayatpur, Savar. | 05. Product Service Products: Rahimafrooz mainly deals with electronics products like (TV, FRIEDGE, IPS, BATTERY, TYRE, LUBRICANTS etc). The brands that Rahimafrooz launch are given below†¦ [pic] Service: Rahimafrooz Ba ngladesh Ltd service center is situated in 13 Mahakhali commercial areas in Dhaka. Here the product of Rahimafrooz is sold and servicing also. Here the service is done in modern computerized system. The complaints are also solved and handle from here. [pic] 06. Organization chart [pic] 07. Awards Achievements [pic]  Ã‚   [pic]  Ã‚  Ã‚  [pic] Asia’s Best Brand  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Asia’s Best Employer  Ã‚  Ã‚  Ã‚  Ã‚  C FE,  CSR  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  CMO Award 2010  Ã‚  Ã‚  Ã‚     CMO Award 2010  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Award 2008 [pic]  Ã‚  Ã‚  Ã‚   [pic]  Ã‚  Ã‚  Ã‚  Ã‚  [pic] Brand Leadership  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ashden Award  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   National Export Trophy   Ã‚  Ã‚  Ã‚   Award 2008  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Award 2006  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚   Award 2001-2002 08. Delivery Network The manufacturer and wholesaler must decide how to distribute their products. Working through the whole sellers, dealers or agents generally is easiest way of entering in the market. Whole sellers and dealers consider about cost and traffic flow, commission before keeping a product in the store. Location is less a concern for products or services that customers are willing to go out of their way to find. 08. 1: Dealers They are the authorized vendor who deals with the specific brand. (John M. Rathmell, Manager of the Marketing Function. John Wiley Sons, Inc. ) 08. 2: Retailers Traditional: Home to home, general stores, single line stores, specialty shops, department stores, catalog retailers, planned shopping centers The Mass Marketers: Supermarkets and discount houses (John M. Rathmell, Managing the Marketing Function. John Wiley Sons, Inc. ) 08. 3: Wholesalers Definition: Wholesaling is concerned with the activities of those persons or establishments who sell to retailers and other merchants, or to industrial, institutional, and commercial users. But who do not sell in significant amounts to ultimate consumers. But in the tyre market, the wholesaler serves the purpose of the retailer at the same time. Functions from the producer perspective: provide part of selling Four strategies can be produced through the tows matrix. SO strategy represents internal strength to take advantage with the external environment. WO strategy represents the internal weakness and to overcome that weakness by the external opportunity. ST strategy represents the strength of the company and to over come that the threat by the strength. WT strategies are defensive tactics directed at reducing internal weakness and avoiding external threats. 09. Advertising Promotion [pic] Rahimafrooz Company limited carefully integrates and coordinates its many communications channels to deliver a clear, consistent, and convincing message about the organization and its products. [pic]Rahimafrooz is using all kinds of promotional afford including: †¢Print Media †¢Broadcast media †¢Outdoor Media †¢Internet Websites Rahimafrooz is using huge promotional afford in print media. This is the biggest promotional afford of  the company. They are giving advertisement on the news paper, they are also publishing there own newsletter service through by them. [pic] [pic] Promotion, in its broadest sense, provides extra incentives for any group that is an important factor in the marketing of a brand. It is most often directed to the consumer or to the trade or other influential group. It is used to encourage sales or purchase a product. (Principal of marketing 8th edition Philip Kotler, Gary Armstrong) 09. 1: TRADE SALES PROMOTION TECHNIQUES Push Policy emphasizes promotions focused on the next intermediary. Trade sales promotion techniques-stimulate wholesalers and retailers to carry products and to market them aggressively. Producers use sales promotion techniques to encourage resellers to carry their products and to promote them more effectively. 09. 2: TYPES OF SALES PROMOTIONS Samples (offer consumer for trail), Coupon (certificate that gives buyer savings), Cash refund (Refund money who send a proof of purchase), Price pack (Reduce price marked by producer), Patronage reward (reward for regular use), Discounts (direct reduction of price), Allowance (money offered to the seller to feature the manufactures product) (Principal of marketing 8th edition Philip Kotler, Gary Armstrong) 09. 3: PREMIUM ITEMS OFFER Offer free or at minimum cost as a bonus. Use to attract competitors customers, different sizes of established products. Study identified from the net that Burger King with the Lion King movie was offered few years back in USA. 10. SWOT Analysis The SWOT analysis is a valuable step in your situational analysis. Assessing your firm’s strengths, weaknesses, market opportunities, and threats through a SWOT analysis is a very simple process that can offer powerful insight into the potential and critical issues affecting a venture. 10. 1: Strength o High company reputation. o Enable to provide much more customer satisfaction than competitors. o Higher product quality. o Provide higher service quality. o Distribution effectiveness is better than the others. o Strong management team enables to provide geographical coverage. o Able to launch a new product faster than the competitor o Financial position is much more stable than the other. 10. 2: Weakness o The major weakness of Rahimafrooz is the internal conflict of the management. Working sprit sometimes hampered by management conflict of the organization. o Though Rahimafrooz has a very good team for the marketing plan, but not all the people are experienced. o Communication barrier is the major weakness of the organization. o Expectation of the top management is very high. Sometimes they set very high target which is not achievable at all time. Sometimes it becomes burden for the employee. 10. 3: Opportunity o To get new customers after modification. o To provide more qualities in products. o Providing more benefit for products to increase more customer satisfaction. o Increasing the advertisement. o Increasing the distribution channel. Incentive for the employee who dose outstanding performance in their respective area. 10. 4: Threat o Major threat arises from the new entrants. o Many competitors in the electronic market. o Unethical competition. Such as, price cut, advertising, giving gift by the competitor may threaten position of Unilever. o Following th e same strategy by the competitors. o Worsening law and order situation of the country. o Availability of the substitute product in the market. ———————– MANAGING DIRECTOR ACCOUNTS MANAGER REGIONAL MANAGER DISTRIBUTION MANAGER MARKETING MANAGER CHIEF OPERATION OFFICER PRODUCT MANAGER ADMIN MGR C F MANAGER NI SYSTEM DIRET SALE RETAIL MGR

National Alcohol Action Plan Essay Example | Topics and Well Written Essays - 2000 words

National Alcohol Action Plan - Essay Example The rational for this proposal is in a number of legal contentions. First, children are considered as people who are not mature enough to take decisions on their own (ALAC). Knowing that the consumption of alcohol comes with a number of chemical effects that limit the degree at which a person can take decisions decisively, it is purported that in case with children who have to take decisions while they are intoxicated their judgmental abilities could be worsened. What is even worse, because children are generally thought to be people who cannot take tangible decisions, they are mostly not held accountable for their actions including times when they are drunk. For adults, they should face the consequences of breaking other laws and regulations if they do not heed to the advocacy to be prudent in their drinking and get themselves into any form of trouble (Babor et al., 2001). Overview of the Existing Law The existing law has mostly been referred to as extradition of torture. This accol ade might have come about due to the public perception associated with the harshness of the law in trying to control the issue of alcoholism in the land. A little scientific overview on alcoholism or the act of getting intoxicated shows that there could be a number of very negative repercussions on offenders (Centre for Social and Health Outcomes Research and Evaluations, 2006). First and foremost, alcoholism comes with a very perilous health risks including those that affect the heart, lever and lungs (Department of Corrections, 2004). The practice of getting intoxicated also affects the rationality of a person and could be associated with distorted thinking. Such distorted thinking causes people to act abnormally. In the face of legal positivism, which looks at the application of law from social facts, it be said that once a person begins to think irrationally, that person is bound to break other laws; including natural laws such as the peace that people ought to enjoy, physical a ssault, verbal assault and some forms of vandalism. In effect, a law that seeks to stop people from getting intoxicated would not be readily condemned as pessimistic. However, here comes the argument that the present law is not based on the provisions of legal realism as it has its reprimanding attributes from the Bible – a document that is not accepted by the people as the binding constitution from which they should be rules. Strengths of the Existing Law The

Article analysis Essay Example | Topics and Well Written Essays - 750 words - 2

Article analysis - Essay Example The investigators often ask either the victim or the criminal to write statements on the incidents they witnessed or involved in. Then they analyze the linguistic and structural features present in written criminal statements for predictive value in determining the likelihood of veracity or deception (Adams & Jarvis, 2006). As the liars may adopt various strategies to conceal their lies, the investigators will have to alter their strategies in order to obtain the desired effect. While implementing the linguistic methods generally the spoken (which represent reality as a process) and written methods (which represent language as an object) are adopted to unveil veracity and deception (Picornell, 2013). A comparative study of the two articles reveals that while Adams & Jarvis’ (2006) conducted a study on deception in written witness statements with the help of specific linguistic attributes associated with credibility assessment analysis, Picornell (2012) compared the effectiveness of linguistic cues (individually and collectively) and linguistic strategies as deception predictors (Picornell, 2013). The elite part of Picornell’s study is to analyze how the unique characteristics of witness statements as textual monologue narratives influence the role of deception cues. He defines the written witness statement as, a narrative relating to an event witnessed or experienced by the individual writing the statement, and produced as a textual monologue without external intervention or influence (Picornell, 2013). He also proposes three aspects – narrative, textual, and monologue – in order to speak of the implications for deception analysis. In narrative, the witness is provided the chances to describe in writing their direct experience. These evidences are reinterpreted based on their emotional and social experiences (Picornell, 2013). In textual aspect, the fundamental differences between the spoken and the written language are evaluated. The

Revenge - John Milton, Paradise Lost Essay Example | Topics and Well Written Essays - 1000 words

Revenge - John Milton, Paradise Lost - Essay Example The latter no longer is able to rejoice in taking revenge. But why do people still seek revenge? Why is revenge after associated with guilt and fails to bring pleasure the avenger hopes for? The answer lies in the fields of psychology and history. Revenge has been a subject of many academic debates and has become the main element in literature and the world of the Arts. In popular mind it is associated with a ‘sweet’ dish, that is ‘better served cold’, though in a while it proves less satisfying and harmless than in the start. Revenge is believed to have appeared as the outcome of the disputes over the material objects and territory. Later the scope of offence that lead to revenge moved to the realm of social humiliation and honor (Science 25). However, no matter what the causes the revenge are, the main issues concern the disambiguation between revenge and justice, as well as the ways revenge manifests itself. Historically, revenge was one of the means of s ocial organization. Seeking revenge was desirable and prescribed. For example in the Bible, in Exodus 21:23 we can find traces of ‘eye for eye’ approach. Psychologists and historians agree that revenge the form of keeping order within societies where law system was weak (Bibb 13). Revenge bears numerous cultural implications as approaches to it change from century to century, and from country to country. For example, in Ancient Greece revenge That means that historically revenge equals justice, whereas in modern world the role of justice is supported by the system of laws, making revenge no longer as acceptable as in the ancient times (Science 34). Attitudes to revenge vary across cultures. For example, in Ancient Greece revenge was seen as equivalent of punishment. The purpose of revenge in this approach lay in preventing offender and society from repeating the offence, desrtuction of the offender was not the main goal of the act of revenge. The act of revenge unfolded along three main perspectives: a) the desire to cause offender pain; b) the necessity to make him know the person who caused the pain; c) the importance of informing the offender about the reasons for pain , i.e. letting him know that he brought it on himself by mistreating someone. In this view killing a person or ruining reputation was the act of hatred, not revenge. Thus, in Greek culture revenge is not necessarily an act of violence, it serves as a form of punishment as its reasons and causes are clear to the victim. In western culture revenge is often seen as irrational, as something wrong as it stems from resentment and not from moral obligation. At the same time in traditional honor cultures revenge is acceptable and bears no negative implications. In English social culture revenge was the act of restoring one’s social status and honor. In Africa and Asia the concept of revenge is colosly intertwined with the cult of ancestors. The cultures defy vengeance and violence while the concept of ancestral wrath brings about a dilemma (Bibb 45). The causes that make people seek revenge also bear numerous cultural implications. Findings prove that in individual cultures violation of rights and harm to the social status or authority are likely to cause frevenge. In collective culture violation of the sense of duty or the established rule might make a person seek revenge. Moreover, in collective cultures wrong done to one member of the social group is seen as personal offence by other

Freud psychology paper-1.in Psychology. Discuss their life, work in Essay

Freud psychology paper-1.in Psychology. Discuss their life, work in psychology and theories - Essay Example His mother, Amalia Nathansohn Freud â€Å"...was an intelligent descendant of a famous Talmudic scholar... [in] Poland...† while his father, Jacob Freud, worked in a small weaving mill which he owned and managed (Puner, 1992, p. 2). His mother was 20 years younger than his father; whereas, Jacob was a widower who had 2 wives before Amalia; two sons, named Emanuel and Philipp; and two grand kids--John and Pauline, children of Emanuel. Freud was very close to his mother; she called him her â€Å"...golden Sigi† (Storr, 2001, p. 1). She indulged him in his demands, and attended to his every need. His father, on the other hand, was stern and strict; and castigated him whenever he can. Jacob Freud was Sigmund’s symbol of authority from his childhood years and all throughout his adult years. Despite Sigmund’s warring relationship with his father, he also considered him his playmate. They took walks in the foothills of the Carpathian Mountains, while sharing stor ies and thoughts along the way (Puner, 1992). In 1859, driven by financial hardship and the iron-fisted politics of the royal Habsburg Family, Jacob and Amalia Freud, together with Sigmund, and younger daughter Anna, migrated to Vienna; while his half-brothers, Philipp and Emanuel, together with Emanuel’s family, took a different route and ventured to England where they eventually became successful in the textile business (Reef, 2001). The Freuds lived in a little apartment in a Jewish neighborhood, in the Glockengasse section of Vienna. Their family grew rapidly, adding four girls: Rosa, Marie, Adolfine, and Pauline; and a boy, Alexander, to the brood (Reef, 2001). Life was not easy for them but their predicament did not trample their father’s spirit. Sigmund often described him as an optimist who was â€Å"always expecting [for] something to turn up† (Reef, 2001, p. 15). Jacob Freud always emphasized the value of education. He taught Sigmund as soon as he was able to understand; and enrolled him in school when he reached the right age (Reef, 2001). Sigmund always enjoyed learning; he had an unquenchable thirst for knowledge and because of his passion for education, he quickly adapted to this new challenge, and became one of the topnotch students in his class (Reef, 2001). His diligence, as well as his mother’s undying support, awarded Sigmund certain comforts that not all of his family enjoy--his own cabinet, his own room, and an oil lamp. He spent his free time reading books, jotting down details of his dream, and observing happenings on the street (Reef, 2001). He chose to eat in his room to be closer to his books; and befriended other kids, one of which was Eduard Silberstein, whose thirst for knowledge matched his (Puner, 1992). His other siblings grew up in his shadow and were on-lookers as he won prices and excelled in school (Reef, 2001). Some members of his family, his sister Anna for instance, gave up her dreams to make w ay for Sigmund’s studies. His family obeyed his wishes, and supported him in his endeavors. Despite his unrelenting demands, he had a kind heart and enjoyed the simplicity of his life; did not yearn for material possessions (Puner, 1992). In 1873, at 17 years old, he graduated from the Gymnasium and decided to pursue a medical degree at the University of Vienna. But before he decided this course, he intended to study law, and dreamt of becoming a high ranking official in the government. He was influenced, at that time, by a poet who professed that he

'An awareness of the impact of (national) culture on people in work Essay

'An awareness of the impact of (national) culture on people in work organisations' is important in today's world - Essay Example The paper also presents two theories of culture namely: Stadial theory and Classical social evolutionism. In the discussion and theoretical consideration, it is true that national cultural awareness has a positive impact of organizational development. National Cultural Awareness Cultural awareness is the consciousness of the way people live collectively in the nation. It further involves knowing the historical position of culture in history and how it has shaped peoples’ way of life (De, 2011). Additionally, involves taking responsibility of supporting the historical responsibility in enhancing developmental culture. Cultural consciousness and awareness is an internal drive which propels an organization to seek to understand and to tirelessly look forward to align their developmental agenda to the organizations’ goals. The past and the present make up the culture of a nation, it is imperative for organizations to know the past history of a nation to determine the effect ive beliefs and their causes. When organizations have a higher national cultural awareness, it shall not only thrive in the present market, but it shall also prepare them for great advances in the future. Organizations which succeed are those that have aligned their organizations’ culture to the national culture. ... This can be made possible by prioritizing cultural knowledge as a major factor in making arrangements for promoting their products. Culture determines peoples associations, perceptions, and it also determines self image of individuals and a nation. It therefore follows that for any organization to thrive; it has to be conscious of the way people live within some boundaries (De, 2011). The world is on the verge great changes and development thereby changing peoples’ culture. Organizations must be aware of the changes which occurs culturally to enable them to adjust properly lets they fail. Cultural position of a nation is becoming exceedingly apparent and its role in socioeconomic development is about expansion and its effect is becoming more deep and effective than before. New perspectives and situations require organizations to adjust on their packaging and marketing strategies. Many organizations fail today while a million others are thriving daily. For organizations stand i n the new situations, they have to strengthen their cultural awareness majorly on the following three thematic areas: they have to be conscious of the position and influence of culture, they have to be aware of the workability of culture, and they have to be ready to take part on cultural enhancement and development. It is important to be aware of the significant position of culture. Culture has a tendency of perseverance and it permeates the minds of citizens. Culture in a nation is like air, it is found everywhere at the same time in a nation, and it directly influences the flow of reality. It does have a profound role in social and economic progress and development through the intangible consciousness. Culture changes

Apple's marketing strategy in China Literature review

Apple's marketing strategy in China - Literature review Example The competitiveness of the global environment has been made possible by technological advances that have leveled the playing field for international businesses to penetrate cross-border markets (Friedman, 2007). Modern means of communication, which facilitates information gathering and business transactions, â€Å"allowing people around the world to compete, connect, and collaborate† (Cherunimal, 2010). Nor is the globalization trend limited to commerce and trade, such that â€Å"No institution, whether a business, a university or hospital, can hope to survive, let alone to succeed, unless it measures up to the standards set by the leaders in its field any place in the world† (Peter Drucker, 2007, p. 66). Several frameworks for international marketing planning have been conceptualized to capture its nature and scope, although the specific nuances of the process continues to evolve with the changing dynamics of globalization. Li and Li (2009) proposed an Internet-enabled , multi-agent-based hybrid framework, which was designed to address the three types of uncertainty conditions identified by Ashill and Jobber (2001), namely: state uncertainty, or the inability to forecast future events in the global marketing environment; effect uncertainty, which results from failure to understand the causes and effects of the changing environment; and response uncertainty, or the inability to predict how the market will respond to the changes. The framework is graphically portrayed in the following diagram: Figure 1: The Internet-enabled multi-agent-based hybrid intelligent support framework (Li & Li, 2009). The decision-making framework synthesizes the processes identified in earlier academic literature. Environmental scanning and monitoring involves the continuous observation of political, economic, social and technological events, and competitors’ moves (Jain, 1990). Strategic analysis assesses the strengths, weaknesses, opportunities and threats, evalu ates the principal criteria or factors which the firm must address. Management identifies the strategic intention, risk, synergy effects, and market attractiveness, and thereby defines the firm’s competitive advantage. Go versus no-go decision under uncertainty is a pass/fail test conditioned by fulfillment of the Go condition and failure of the No-go condition (Cohen, Rolph & Steffey, 1998). The decision-makers decide the course of action and possible alternatives to take, with cognizance of the state, effect, and response uncertainties. Entry mode selection under uncertainty is the choice of the manner in which the firm enters the target market, given the degree of risk and the level of market control (Chee & Harris, 1998). Finally, formulating marketing strategies is concerned with the means of achieving the defined marketing goals and objectives towards creating the competitive advantage defined for the firm. These processes will be more closely described in the following sections. In the hybrid model, the processes are carried out by multiple software agents, working in an Internet-enabled system through a suitable software architecture and underlying integration method (Li & Li, 2009). Table 1: International marketing envir

Serious dramatic deficiency Essay Example for Free

Serious dramatic deficiency Essay It is not only in period pieces, however, that the rejection of our countrys history and tradition robs actors performances of authenticity. In postwar Japans cultural climate, it is exceedingly difficult for actors in any type of role to convincingly express complex, deep or intense emotion — in fact, any dramatic emotion at all. To appear real, this sort of emotional expression demands exactly the right modulation and combination of subtle elements, including not only choice of words and facial expression, but also posture, gesture, tone of voice, direction of gaze, and distance from other actors. And the right modulation and combination differs from culture to culture. Every culture has its own framework of expressive conventions from which actors must draw in order to express emotion that will strike their audience as authentic. As long as Japanese actors refuse to work within the framework of emotional expression stipulated by Japanese culture, they cannot express dramatic emotion in a convincing manner. The famed Meiji-era novelist Natsume Soseki once taught his students that the true Japanese translation for I love you is Tsuki ga tottemo aoi na (The moon is so blue tonight); what he meant was that to express within the Japanese cultural framework the same emotion expressed in English by I love you, one must choose words like The moon is so blue tonight. Since every culture evolves naturally over time, the cultural framework for emotional expression is by no means immutable. But in post-war Japan the process of change has been unnatural and rushed. Regarding their traditional modes of expression as archaic and feudalistic, and eager to Westernize, the Japanese have attempted to adopt the Western (more specifically, the American) expressive framework wholesale. Yet given that they continue to use the Japanese language as their vehicle for verbal expression, any attempt to affect a de-Japanized manner at this level is half-baked. Today, one might say, a Japanese person is unable to convincingly express passion for another either by the English I love you or by the Japanese The moon is so blue tonight. This may be why, since the 1980s, young people in Japan have increasingly disdained the expression of serious or dramatic emotion as kusai, or corny, and prized the appearance of emotional detachment as kakko-ii, or cool. In terms of dramatic expression, then, the Japanese film labors under a heavy burden. If it portrays emotion within the traditional Japanese framework, it may achieve authenticity, but the effect is antiquated. If it portrays emotion within the Western framework, it comes across as meretricious and unconvincing. Films that try to blend the two modes often end up antiquated and unconvincing. Yet in animation, which lacks visual realism and features de-Japanized characters to begin with, the expression of emotion paradoxically takes on a more convincing sense of reality. This may explain why most of the serious and ambitious film efforts have used the vehicle of anime. Given the serious dramatic deficiency, Japanese live-action films can no longer tackle any serious or profound subject matter. In the context of contemporary Japanese film, then, anime often conveys a greater sense of reality than live-action films. The thin, insubstantial reality of animated film, that is to say, is more alive — literally, more animated — than the flesh-and-blood reality. And if anime is perceived as more real (i. e. , closer to physical reality) than live-action, this means that, increasingly, anime embodies the Japanese consciousness of reality. The Japanese conception of reality is undergoing a process of animation. The rise of anime as well as manga is a cultural by-product of modern Japans tendency to promote modernization and Westernization while rejecting its history and traditions. A medium that fuses elements of East and West, and lacks a clear national identity, could be considered international in a certain sense, and this is doubtless a major reason why anime has so many fans overseas. But the current state of affairs, in which anime represents the mainstream of Japanese cinema, is by no means desirable, inasmuch as it signifies an ever-widening gap between physical reality and peoples conception of it.

Diversity and Human Capital and Indias Workforce

Diversity and Human Capital and Indias Workforce A diverse ethos like India not only showcases unity in diversity but also the potential to create waves in innovative thinking. India, largely an agro-based economy has undergone a massive facelift in the recent decade due to the dotcom boom, giving the economy a phenomenal push. Statistics reveal that India will be a youth country in the coming decades. Given the immense knowledge pool, diversity and youth population at the countrys disposal, it is only natural to predict that India will be the global leader. At the same time, amendments are required to manage these great resources effectively to deliver what we dream to achieve. Challenges faced by India Inc. are not only population burst, corruption, terrorism, etc but also management of youth the immense knowledge base available along with attitude refinement to facilitate retention of knowledge. The country which boasts of a plethora of natural resources should reinforce ways to utilize these depleting resources and the talent pool available to the best of its potential. This paper looks into few of these issues and suggests methodologies for managing the diversity. INTRODUCTION A country like India is a perfect example of unity among diversity with a mix of cultures, languages, religions, age groups, etc offering a tremendous opportunity to learn and garner knowledge. The country has evolved over centuries into a multi-dimensional ethos, learning and assimilating a vast pool of knowledge. But have we succeeded in managing and utilizing this talent pool to its full potential? This provoking question leads us to the topic, Managing Diversity: The Challenges Faced By India Inc. A key distinguisher and common asset, knowledge is of importance. The healthy diversity along with a huge population does India an opportunity to grow fast. New ideas and fresh perspectives are natural offshoots of diversity and should be seen as blessings in disguise, rather than a challenging hurdle towards growth. But in this age of information technology and speed, application of knowledge, will majorly contribute to the countrys growth story. Diversity in India and its implicationsà ¢Ã¢â€š ¬Ã‚ ¦ Between 2003 and 2050, India will add about 250 million people to its labour pool à ¢Ã¢â€š ¬Ã‚ ¦ By 2020, 61% of Indians will be under 35, i.e. about 780 million Indians will be in this age group. The statistics indicate that future India will be home to more young minds, thus increasing the average disposable income, and facilitating greater youth participation in decision making activities with fresh outlook. The youth and baby-boomer generations together can contribute a lot in adding value to the knowledge chain. The acquired knowledge should be practiced or else the country cannot thrive on the potential knowledge leaders diverse knowledge pool available. The concept of Knowledge Learnt, Used Thrown, entrenched in the young minds will have to be given up to produce innovators and thought leaders, and stress on practical application of knowledge is quintessential. Knowledge is of no value unless you put it into practice. -Anton Chekhov LITERATURE REVIEW A knowledge economy and its attributed index primarily depend upon 4 key pillars listed by The World Bank as Innovation, Education, Information Communication Technology (ICT) and Economical Incentive Regime (EIR) under the Knowledge Assessment Methodology (KAM) and Knowledge Economy Index (KEI). This index ranked India at 101 indicating a large scope for improvement on the knowledge front. As per our analysis, innovation has the highest weightage in the methodology used. Sample data shown below Innovation or the pioneering application of knowledge has a great impact on the countrys overall knowledge economy index. The contribution towards patents is closely related. Patent data largely by the US (KEI Rank 10). In context with the categories of knowledge-based assets, two broad classifications have been made explicit or tacit. Included among the former are patents, trademarks, etc i.e. things that can be archived and codified. Much harder to grasp and record is tacit knowledge, which leads to knowledge creation. The challenge inherent with tacit knowledge is figuring out how to recognize, generate, and share it. The basic framework that employs knowledge creation as a black box driving economic growth is usually called the endogenous growth model. The literature using this black box includes Shell (1966), Romer (1986, 1990), Lucas (1988), Jones and Manuelli (1990), etc. The basic variable of study is a knowledge worker (or K-worker). Every time a K-worker researches with their best partner(s); the new knowledge jointly created becomes shared knowledge, thus dynamically builds up knowledge in common. Heterogeneity in K-workers provides an opportunity to cooperate and is endogenous to the model. In this way, the heterogeneity or diversity of all K-workers changes endogenously over time. Thus, a partnership in knowledge creation is most productive when common and differential knowledge are in balance. From a birds eye view, the ability of a nation to use, synergize and create knowledge capital determines its capacity to empower its citizens. Aptly in the words of Dr. Manmohan Singh, Prime Minister of India, The time has come to create a second wave of institution building, and of excellence in the fields of education, research and capability building so that we are better prepared for the 21st century. India today needs a well defined knowledge-oriented paradigm of development to provide a competitive advantage in all the fields. The National Knowledge Commission (NKC) in India has been entrusted to study the parameters and suggest corrective measures to give India the competitive knowledge edge in the coming decades. The KEI model of World Bank has been re-visited from the Indian context introducing various parameters which make plausible sense in the country. The model: METHODOLOGY The paper explores both tangible and intangible parameters for enhancing the knowledge capital in India. The world in future will be driven by a knowledge-base economy and this notion is not foreign to India. Indias history is marked with events that reinforce the countrys potential to learn and showcase unity through diversity. Think about the Indian War of Independence and it will make sense. India is and will remain for some time one of the youngest countries in the world. This demographic dividend is seen as an opportunity to accelerate the countrys rate of growth. We have a critical mass of skilled, English-speaking knowledge workers. The knowledge economy of the twenty-first century demands competencies not only in the area of ICT but also in group learning, risk-taking ability, tolerance to multicultural views, learning from nature and synergizing to innovate. The gathered knowledge needs to be effectively channelized, applied and disseminated to the people of this country. This eventually increases the common knowledge pool and benefits the economy as large. The scriptures, traditional knowledge and the baby boomer generation help us to think in a holistic manner for applying the knowledge. The attitude of young minds, if nurtured in the right way, can produce a positive impact. Like Victoria Abril puts ità ¢Ã¢â€š ¬Ã‚ ¦ Keep your ears open, your eyes open, grab everything you can, react, and learn The countrys youth should be encouraged to research and get an insight on various subjects to tackle real life challenges through innovative methodologies. Traditional scriptures like the Vedas are treasure chests of knowledge and teach us how to deal with state problems, how to teach and grow, etc. They should be shared with the common man, to enable him to think and utilize age old wisdom in an age of intense competition. In Sanskrit, the importance of knowledge is quoted as Nahi Jnanena Sadrsham Nothing is equivalent to knowledge FINDINGS ANALYSIS A burgeoning young human capital is bound to have positive implications on the economy. If not tended well, this boon can turn into a bane. The age distribution of India is projected to change by 2020. The population in the age group 15 -59 years (currently 58 percent) is projected to increase to nearly 64 percent. This shift is shown below India would then have a handsome mix of youth and grey-haired wise men to share different views and synergize to suggest solutions by application of their acquired knowledge. But, this upcoming bulge will also have its own set of ideologies thoughts and would thus have to develop a tolerance level and attitude to learn from their older generations about the vanities and gyan of life. The baby boomers have retained knowledge imparted to them about 80 years back and continue to apply them in real life problems. The youth needs to appreciate this and concentrate on application of gathered knowledge rather than garner degrees. The flip side is that the countrys education system forces one to memorize more and remember the same till exams. The classroom learning limits the students perception. The lessons are merely learnt, used thrown today. More nature and environment based learning would give students a fresh perspective. QUALCOMM has pioneered and introduced solutions inspired from nature like Low-friction ship hulls inspired by shark skin, etc. If all the young minds of India can be guided to think this way, imagine what wonders can be created. The knowledge imparted and discussed should be taught along with examples from diverse backgrounds. At graduation level, students should be encouraged to pursue research work apply knowledge creatively, and indulge in good communication. These are imperative for attitude refinement of individuals which needs tendering to keep them receptive to ideas. This could proactively nurture entrepreneurs at an early stage. Today with a demand driven economy, there is a tendency of people to learn, use throw (forget) the acquired knowledge and comment it doesnt matter well start afresh and learn fast. For facilitating retention, reframing teaching patterns is equally important along with grooming of students. This grooming would include exercise based teaching, vocational training and soft skills training. The habit of reading gaining perspective about varied issues is dwindling and should be emphasized at an early age. We need to strike a healthy balance between self made efforts outsourced tasks to help develop a rational outlook on activities around us. This is imperative for creating a sustained cadre of knowledge workers. It is clear that workers with equal unequal skill sets create better synergy and lead to value addition in knowledge pool. The overall literacy rate in India is highly unsatisfactory. There are areas in India where the abundance of knowledge gets eclipsed by the inability to communicate. Due to this disparity, thoughts and ideas are stalled without getting discussed. Such barriers need to be removed, to educate and tap the knowledge base available. Socrates subtly quotes, The only good is knowledge and the only evil is ignorance. Illiteracy is one of the acclaimed evils in society. The initiative to educate is not with the Government alone but requires active support from every citizen. Empowering minds and sharing knowledge will corroborate the Indian growth story and make it flourish. Management of gargantuan diversities like India will be effective only when citizens rightfully learn, teach apply acquired knowledge for betterment of the country at large. Diversity in population provides an excellent opportunity to explore and learn. A clichà ©d process might be holistically applied for a different cause to apply, learn and grow. If, like the IT companies the concept of collating ideas can be practiced at the national level it would keep the minds of people busy and help everyone learn more from the surroundings and contribute more. Heterogeneity plays a major role in this context. The quote below from Mahatma Gandhi states how important it is to share knowledgeà ¢Ã¢â€š ¬Ã‚ ¦ If you give me rice, Ill eat today; if you teach me how to grow rice, Ill eat every day. Innovation in a developing nation requires a favorable climate, one that is free from bureaucratic regulatory obstacles and fosters interactions across boundaries. The sources of knowledge might be universities, research institutes, think tanks, etc but the right to information is the prerogative of every individual. With this, we conclude our paper and hope to ignite thoughts through an insightful Sanskrit shloka about knowledgeà ¢Ã¢â€š ¬Ã‚ ¦ CONCLUSION India has showcased unity integrity for umpteen causes. Now she is faced with the new challenges of growing population and managing knowledge. For the nation to become a leader in knowledge based economies, the same commitment and unity needs to be shown by each citizen. Today in an intense global market, few variables will give India a competitive advantage. Lifelong learning, youth population and synergy between diverse cultures and attitude to learn, to name a few. In the next few decades, India will have a large youth base. Given this demographic advantage over other countries, we are optimally positioned to establish a knowledge-oriented paradigm of development. An economy that creates, acquires, manages, adapts, and uses knowledge effectively for its economic development, can overcome many challenges while its individuals learn, retain and re-use the knowledge base to innovate and grow perpetually. In the words of our Prime Minister, to leapfrog in the race for social and economic development. The attitude towards learning would also differentiate a country as a trend-setter. Inventive education patterns, fighting illiteracy, and application of knowledge are important tasks for India Inc. amidst exiting challenges. The proactive involvement of elder generations in designing learning programs for students and future managers, to incorporate their traditional wisdom and insights on real life challenges is important. In short, the message is to learn, share, apply and manage through diversity and adversity. Hope and inspiration along with dedication to the task are equally important to the success of a vision. This thought has been beautifully quoted by the former Indian President and visionary Dr. A P J Abdul Kalam in his book Wings of Fire, For all your days prepare, And treat them ever alike, When you are the anvil bear, When you are the hammer strike

Abortion Essay -- essays research papers fc

  Ã‚  Ã‚  Ã‚  Ã‚  Does a mother have the right to take the life of her unborn child, never giving it a chance to walk this earth and fulfill its God given purpose? Or is it God’s will for that child to be taken at that time, to play an ever constant reminder to the mother of her past decisions, having God use that guilt or experience as a source to steer her life? We neither have the ability to create nor destroy life, as it is God who ultimately decides whether the person terminates that life. From a non-biblical standpoint, it is based on whether a woman finds it ethically right to terminate a pregnancy and what effect it would ultimately have on her happiness. Therefore, abortion is not philosophically incorrect. In this paper, we will discuss the cosmological argument, individual relativism, and act-utilitarianism, all as they pertain to abortion, and how natural law and ethical relativism cause opposition to these theories.   Ã‚  Ã‚  Ã‚  Ã‚  As humans, we cannot create nor destroy life, as nothing we do is of true free will. God is who dictates what comes into existence, and our actions, according to cosmological argument, are not self-caused. According to this argument, a person cannot kill what it didn’t create because is it ultimately the creation of God, not us, and it is up to Him as to how long each of his creations are in existence for. In this light, abortion cannot be viewed as wrong, as it is God who leads a woman to the decision to...

Spirituality in Mark Twains The Adventures of Huckleberry Finn :: Adventures Huckleberry Huck Finn Essays

Spirituality In Mark Twain’s The Adventures Of Huckleberry Finn The Adventures Of Huckleberry Finn, written by Samuel Clemens, is a novel that challenges the views of society and questions life through the eyes of an adolescent boy. By sprinkling traces of spirituality and religious views throughout the story, Clemens creates a "martyr-like" profile for his lead character Huckleberry Finn. Huck uses his religious views as his own conscience and challenges the status quo rules of his pious society to make his own decisions which leads him on a path to personal growth. Though Huck was not blessed with a loving family to teach him the ways of the world, and instead grows up more independently, he was taught by many others that in Heaven "...all a body would have to do there was to go around all day long with a harp and sing, forever and ever" (30). Of course, this is not an appealing image for an adolescent boy who fantasized about being in a gang of robbers with his friends. Perhaps even if it is appealing, it may seem out of possible reach to a boy who lives the life that Huck does- with a drunkard father, reading stories of murder and robbery, and witnessing the cruelty and injustice to slaves. Without a firm foundation and someone to teach him, Huck must continually rely on the pieces of information that he hears from others and his own observations which often leaves him confused and misinformed. One of the most noticeable traits of Huck's personality that reflect his opinion on religion and spirituality is that he often dismisses such popularly accepted beliefs as Moses (because he is dead), but will put his faith into a hairball that he believes is magic because it was taken from an oxen's stomach and therefore he believes that "it had a spirit inside of it, and it knowed everything" (38). In fact, he even asks it about his father and supplies it with a fake coin for it's services. Perhaps Huck truly believes in it, or he is searching for something to believe in that he could depend on. In either case, he is wise enough not to give it his real dollar. Clemens gives the entire story a religious vibe through the continual use of phrases that relate to or have a biblical sense to them. Just one example of this is when Huck is describing his father after coming home from laying drunk in a gutter the entire night before, and as Huck narrates "A body would have thought he was Adam, he was all mud" (44). Spirituality in Mark Twain's The Adventures of Huckleberry Finn :: Adventures Huckleberry Huck Finn Essays Spirituality In Mark Twain’s The Adventures Of Huckleberry Finn The Adventures Of Huckleberry Finn, written by Samuel Clemens, is a novel that challenges the views of society and questions life through the eyes of an adolescent boy. By sprinkling traces of spirituality and religious views throughout the story, Clemens creates a "martyr-like" profile for his lead character Huckleberry Finn. Huck uses his religious views as his own conscience and challenges the status quo rules of his pious society to make his own decisions which leads him on a path to personal growth. Though Huck was not blessed with a loving family to teach him the ways of the world, and instead grows up more independently, he was taught by many others that in Heaven "...all a body would have to do there was to go around all day long with a harp and sing, forever and ever" (30). Of course, this is not an appealing image for an adolescent boy who fantasized about being in a gang of robbers with his friends. Perhaps even if it is appealing, it may seem out of possible reach to a boy who lives the life that Huck does- with a drunkard father, reading stories of murder and robbery, and witnessing the cruelty and injustice to slaves. Without a firm foundation and someone to teach him, Huck must continually rely on the pieces of information that he hears from others and his own observations which often leaves him confused and misinformed. One of the most noticeable traits of Huck's personality that reflect his opinion on religion and spirituality is that he often dismisses such popularly accepted beliefs as Moses (because he is dead), but will put his faith into a hairball that he believes is magic because it was taken from an oxen's stomach and therefore he believes that "it had a spirit inside of it, and it knowed everything" (38). In fact, he even asks it about his father and supplies it with a fake coin for it's services. Perhaps Huck truly believes in it, or he is searching for something to believe in that he could depend on. In either case, he is wise enough not to give it his real dollar. Clemens gives the entire story a religious vibe through the continual use of phrases that relate to or have a biblical sense to them. Just one example of this is when Huck is describing his father after coming home from laying drunk in a gutter the entire night before, and as Huck narrates "A body would have thought he was Adam, he was all mud" (44).

J.R.R. Tolkiens Lord of the Rings Essay -- J.R.R. Tolkien Lord Rings

J.R.R. Tolkien's Lord of the Rings â€Å"One Ring to rule them all, One Ring to find them, One Ring to bring them all and in the Darkness bind them† (Tolkien, The Two Towers 233)   Ã‚  Ã‚  Ã‚  Ã‚  One of the masters of British Literature, J.R.R. Tolkien was able to create a fantasy world with an endless supply of parallelisms to reality. The fantasy world was found in the â€Å"Lord of the Rings.† Tolkien is able to create wonderful symbolism and meaning out of what would otherwise be considered nonsense. He creates symbolism and meaning by mastering his own world and his own language. To understand the symbolism of The Ruling Ring, or The One Ring, one must understand the events, which take place from the time of the ring’s creation until the time of it’s destruction. One must also develop an understanding of the characters and events that are important in the story. In this paper, we will learn the background of Tolkien’s life and the history of the One Ring. The history of the One Ring will include it’s creation, it’s effect on mortals, and it’s destruction. By learning the One Ring’s history, one c an understand its symbolism.   Ã‚  Ã‚  Ã‚  Ã‚  John Ronald Reuel Tolkien, an English scholar and storyteller, became interested in language at an early age. During his schooling, Tolkien was mostly interested with the languages of Northern Europe. His interests included both ancient and modern languages. Tolkien’s interest in language leads to his profession and his own hobby. He invented languages.   Ã‚  Ã‚  Ã‚  Ã‚  The history of the One Ring starts before the â€Å"Lord of the Rings.† The ring is created in the book â€Å"The Silmarillion.† The creation of the One Ring is found in â€Å"The Silmarillion† after the fall of Morgoth. At the time, Sauron wants to control all of the people in Middle Earth. To gain control of the people, Sauron convinced them that he had good intentions. Eventually the people sided with Sauron, and created the Rings of Power. Sauron created the One Ring in secret so he would be able to control the other rings. This gave Sauron control of the people. The creation of the One Ring, and the essence of it’s power follows here. â€Å"And their power was bound up with it, to be subject wholly to it and to last only as long as it too should last. And much of the strength and will of Sauron passed into that One Ring; for the power of the Elven Rings was very great, and that which should g... ... end of time. Bibliography Adams, Robert M. The Land and Literature of England. New York: W W Norton and Company, 1983. Bloom, Harold. Modern Fantasy Writers. New York: Chelsea House Publishers, 1995. Grotta, Daniel. The Biography of J.R.R. Tolkien. Philadelphia: Running Press, 1978. Dodsworth, Martin. The Penguin History of Literature. England: Penguin Books, 1994. Isaacs, Neil David. Tolkien and the Critics. Notre Dame: University of Notre Dame Press, 1968. Isaacs, Neil David. Tolkien New Critical Perspectives. Lexington: University Press of Kentucy, 1981. Grundy, Stephan. Rhinegold. New York: Bantam, 1994. Shippey, T.A. J.R.R. Tolkien. Boston: Houghton Mifflin, 2001. Tolkien, J.R.R. The Fellowship of the Ring. Boston: Houghton Mifflin, 1994. Tolkien, J.R.R. The Lord of the Rings. Boston: Houghton Mifflin, 2002. Tolkien, J.R.R. The Return of the King. Boston: Houghton Mifflin, 1994. Tolkien, J.R.R. The Silmarillion. New York: Ballantine, 1995. Tolkien, J.R.R. The Two Towers. Boston: Houghton Mifflin, 1994. Tolkien, J.R.R. Tree and Leaf. Boston: Houghton Mifflin, 1989. Tyler, J.E.A. The Tolkien Companion. New York: Pan Books, 1976. J.R.R. Tolkien's Lord of the Rings Essay -- J.R.R. Tolkien Lord Rings J.R.R. Tolkien's Lord of the Rings â€Å"One Ring to rule them all, One Ring to find them, One Ring to bring them all and in the Darkness bind them† (Tolkien, The Two Towers 233)   Ã‚  Ã‚  Ã‚  Ã‚  One of the masters of British Literature, J.R.R. Tolkien was able to create a fantasy world with an endless supply of parallelisms to reality. The fantasy world was found in the â€Å"Lord of the Rings.† Tolkien is able to create wonderful symbolism and meaning out of what would otherwise be considered nonsense. He creates symbolism and meaning by mastering his own world and his own language. To understand the symbolism of The Ruling Ring, or The One Ring, one must understand the events, which take place from the time of the ring’s creation until the time of it’s destruction. One must also develop an understanding of the characters and events that are important in the story. In this paper, we will learn the background of Tolkien’s life and the history of the One Ring. The history of the One Ring will include it’s creation, it’s effect on mortals, and it’s destruction. By learning the One Ring’s history, one c an understand its symbolism.   Ã‚  Ã‚  Ã‚  Ã‚  John Ronald Reuel Tolkien, an English scholar and storyteller, became interested in language at an early age. During his schooling, Tolkien was mostly interested with the languages of Northern Europe. His interests included both ancient and modern languages. Tolkien’s interest in language leads to his profession and his own hobby. He invented languages.   Ã‚  Ã‚  Ã‚  Ã‚  The history of the One Ring starts before the â€Å"Lord of the Rings.† The ring is created in the book â€Å"The Silmarillion.† The creation of the One Ring is found in â€Å"The Silmarillion† after the fall of Morgoth. At the time, Sauron wants to control all of the people in Middle Earth. To gain control of the people, Sauron convinced them that he had good intentions. Eventually the people sided with Sauron, and created the Rings of Power. Sauron created the One Ring in secret so he would be able to control the other rings. This gave Sauron control of the people. The creation of the One Ring, and the essence of it’s power follows here. â€Å"And their power was bound up with it, to be subject wholly to it and to last only as long as it too should last. And much of the strength and will of Sauron passed into that One Ring; for the power of the Elven Rings was very great, and that which should g... ... end of time. Bibliography Adams, Robert M. The Land and Literature of England. New York: W W Norton and Company, 1983. Bloom, Harold. Modern Fantasy Writers. New York: Chelsea House Publishers, 1995. Grotta, Daniel. The Biography of J.R.R. Tolkien. Philadelphia: Running Press, 1978. Dodsworth, Martin. The Penguin History of Literature. England: Penguin Books, 1994. Isaacs, Neil David. Tolkien and the Critics. Notre Dame: University of Notre Dame Press, 1968. Isaacs, Neil David. Tolkien New Critical Perspectives. Lexington: University Press of Kentucy, 1981. Grundy, Stephan. Rhinegold. New York: Bantam, 1994. Shippey, T.A. J.R.R. Tolkien. Boston: Houghton Mifflin, 2001. Tolkien, J.R.R. The Fellowship of the Ring. Boston: Houghton Mifflin, 1994. Tolkien, J.R.R. The Lord of the Rings. Boston: Houghton Mifflin, 2002. Tolkien, J.R.R. The Return of the King. Boston: Houghton Mifflin, 1994. Tolkien, J.R.R. The Silmarillion. New York: Ballantine, 1995. Tolkien, J.R.R. The Two Towers. Boston: Houghton Mifflin, 1994. Tolkien, J.R.R. Tree and Leaf. Boston: Houghton Mifflin, 1989. Tyler, J.E.A. The Tolkien Companion. New York: Pan Books, 1976.

Plant Growing Lamp Presentation Essay

Good morning, everybody. Thank you for coming to my short presentation today. Let me introduce myself first. I’m Chris Wong, a medical assistant of Willis Health Centre. I’m very glad today to present to you our team’s proposed product, Dino, a plant growing lamp. My presentation will be covered into three parts. I’ll, first of all, introduce to you the background information about our environment. Next, I’ll explain our proposed product, Dino. Finally, I’ll outline some problems that our team concerned about. Afterwards, there will be a question and answer session. Right, let me start with the background about our environment. In fewer years, do you feel the weather is unexpected? Do you think this is terrible? Do you know why? Let me talk you. Nowadays, human do lots of things to damage our environment is caused the bigger problem, global warming. That why the weather is unexpected. They use lots to things to release the greenhouse gas. It is global issue because the effects are very important. That why we developed this plant growing lamp. Fine, I’ll now explain our proposed Dino. To start with, let’s look at the aesthetic value. This lamp can come with different pattern and color. Most important is it will have some seed inside the lamp. You can choose the pattern and color to match your home design and your home will be more modern. After the plant grows up, it also can offer fresh air. You will have a wonderful environment in the house because it can be a pretty decoration. Now, let’s turn to the user’s needs. The lamp has deep penetrating infrared light. Do you feel tired after a whole working? It can help you to relief pain and stimulate blood circulation. You feel more relax after using Dino. It really can bring you a health benefits. So much for the user’s need and the aesthetic. Let’s now look at the benefits for our company image. As you know, our company directions are focusing on health and environment. I think the health benefits of the user are already to promote our images. For the environment, the lamp is using a bio-degradable material. It is less damaged to our environment and it is very eco-friendly since Dino is also using the recyclable material.

Reaction Paper to Jose Rizal film

The movie told us about the life story of Jose Rizal, the Philippine national hero. The three-hour epic of the life and struggles of Rizal covered his life from childhood to death at the hands of the Spaniards. The film showed flashbacks showing â€Å"Pepe† as his nickname, is a genius, a writer, a doctor, an artist, a lover, a friend, a brother and a son. The movie introduced us to the life of the Filipino people under the rule of the Spanish friars.The life of the people in that time was not easy. They were bound to obey every law, every rule and every word of the Spanish friars and government even if the leaders were already oppressing their rights. The colonizers abused them in different ways. Even the Catholic Church used their powers to get what they want. Spain thought that they can fool everyone.It was shown in the movie how Rizal inspired the Filipinos to fight for their right. By writing his novels, Noli Me Tangere and El Filibusterismo, many Filipinos opened their e yes to what is really happening in their country. It led to the founding of Katipunan that aimed to revolt against Spaniards.The freedom we experience today, we owe it all to our heroes who fought for our motherland, either by weapons or by pen. Because of this movie, I did recognize the bravery of the people who gave their last breath with PHILIPPINE INDEPENDENCE in their mind. I learned so much about the past and its importance to our situation today. We may not be under any colonization now, but most of us are forgetting who we really are and what are we capable of. We are forgetting that WE ARE FILIPINOS.I hope that it is not only me whose patriotism and nationalism was revived by watching the movie. I hope that Rizal can still continue to inspire us to strive hard and finish our studies and to be educated by any means, either rich or poor. Because the more you know, the more you are equipped with knowledge which can defend you and even your country someday.

Endosymbiotic Theory Essay

The endosymbiotic theory explains the evolution of the eukaryotic cell and eukaryotic organelles by phagocytocis of small prokaryotic cells. This theory states that some of the organelles in today’s eukaryotic cells were once prokaryotic bacteria. In this theory, the first eukaryotic cell was probably an amoeba-like nucleated (probably DNA in a nucleoid region not an actual nucleus) prokaryotic cell that got nutrients by phagocytosis (engulfing nutrients or other cells) Some of these unicellular amoeba-like organisms engulfed prokaryotic cells that somehow were not digested within the organism. In the process of being engulfed the smaller cells would have been wrapped in membrane from the larger cell, today we see double membranes in mitochondria and chloroplasts.  The symbiotic relationship was beneficial because the host cell would have provided essential nutrients to the engulfed prokaryotic cell in exchange the smaller prokaryotic cell used these nutrients to synthesize ATP molecules, this ATP was used as an energy source by the host cell. The smaller prokaryotic cell was given a safe environment as well as receiving nutrients from the larger host cell. The small prokaryotic cell developed a symbiotic (mutually beneficial) relationship with the host cell. This smaller prokaryotic cell would eventually become mitochondria or chloroplasts. Mitochondria would have been formed when bacteria capable of aerobic respiration were ingested by a much larger cell. Chloroplasts formed when photosynthetic bacteria were ingested. They eventually lost their cell wall and much of their DNA because they were not of benefit within the host cell. Mitochondria and chloroplasts cannot grow outside their host cell in normal conditions because they now depend on the cell for protection and nutrients. The reason we do not see this type of symbiotic relationship today is because conditions are much different now then they were on earth millions of years ago when this symbiotic event first took place. Scientists can support the endosymbiotic hypothesis because the characteristics of energy organelles are so similar to those of prokaryotes. Energy organelles have their own set of genetic information it is not found  enclosed in a nucleus but a circular ring in a nucleoid region just like prokaryotic DNA. Mitochondria and chloroplasts have their own ribosomes this would imply that at one time energy organelles were able be self sufficient. Both organelles have a double membrane, a remnant of ancient endosymbiotic event. Also when a cell divides by mitosis the energy organelles replicate the same way as do prokaryotic bacteria, by binary fission. Mitochondria and chloroplasts are about the same size as prokaryotic cells. The DNA of these energy organelles is different from the DNA found in the cells nucleus. There is some evidence of bacterial DNA in these energy organelles that suggests that long ago they were once prokaryotic cells. Biology, Neil A. Campbell & Jane B. ReeceBenjamin Cummings; 7th Edition, 2006Investigating Biology, Neil A Campbell & Jane B.ReeceBenjamin Cummings; 6th Edition 2007

Qualitative Research

Introduction/Background In this section of the study, the researcher should explain the rationale for undertaking the work reported on, including what he/she has chosen to do, the reasons for doing it and the background to the study. It should be written in an explanatory style. Thus, the researcher should state what the report is about, the relevant themes and issues, a brief outline of the method of enquiry and also the limits of the research and reasons for them. For instance, in the article titled â€Å"Making Corporate Social Responsibility Work: Do Rural and Community Banks (RCBs) in Ghana Care at All?† by Dr. Henry Kofi Mensah, Dr. Ahmed Agyapong and Dr. Eric Fosu Oteng-Abayie, the background information was perfectly done. The researchers made their intentions clear and known and by this, their concentration was on Rural and Community Banks in Ghana. Also, what other researchers have debated on concerning this topic was made clear by the researchers.Literature ReviewThis part of the research report should focus on a survey of publications (e.g. books, journals, authoritative websites, conference papers, etc.), reporting work that has already been done on the topic of the report. It should only include studies that have direct relevance to the research. A literature review should be written like an essay in a discursive style, with an introduction, main discussion grouped in themes and a conclusion. Then, the researcher should conclude with how the review has informed his/her research, thus things the researcher will be building on and also the gaps he/ she will be filling. For instance, in the article titled â€Å"Making Corporate Social Responsibility Work: Do Rural and Community Banks (RCBs) in Ghana Care at All?† by Dr. Henry Kofi Mensah, Dr. Ahmed Agyapong and Dr. Eric Fosu Oteng-Abayie, the literature review was perfectly done. The researchers of this article grouped their literature review in thematic areas, which include; CSR and Business Operations, The CSR Agenda and the Operations of RCBs and also concluded with the aim to provide justification or otherwise for the investment in CSR and contribute to the growing discourse of CSR and its strategic value for SMEs in emerging economies. Qualitative research Qualitative research refers to â€Å"investigating the features of a market through in-depth research that explores the background and context for decision making†[1].   In another words, this type of research prefers other methods rather than the statistical analysis of data to obtain certain conclusion about the market and aims to research on the behaviour of the customers. There are two types of qualitative research methods.   The first one is depth interviewing.   Depth interviewing refers to one – on – one interviewing as the main tool of finding the customer’s preferences and opinions about a product, a service or a marketing campaign, for example. The second method is group discussions, in which the focus moves from the individual consumer to the group of potential customers[2].   The customers are brought together and discuss a certain product or service, analyzing the strength and weaknesses of that product and proposing ways by which its sales can be increased. In general, qualitative research is used â€Å"when more in depth or perceptual data is required†[3].   This means that, as a marketing tool, qualitative research will be used when attempting to obtain very focused information on consumer behavior an consumer reaction to a certain product or service. The first important advantage of such a marketing tool is the fact that it is very applied and that it is most likely to provide very accurate information in the area it is used.   If you conduct an individual, one-on-one interview with a potential or active client, you will be posing questions so that you will obtain feedback as to the customer’s preference in terms of that product’s characteristics. In this way, the product that will be launched on the market will be more fit for the potential clients, it will bear many of characteristics they need or require.   If the product has already been launched, then this will most likely be corrected following the new evaluations.   Because it will reflect more of the requirements the clients want, the product’s sales are likely to grow as well. Among the disadvantages, we can mention, first of all, the fact that the market is formed of an almost incalculable number of clients and customers, while these methodologies target only a very small number of them.   We may assume that the targeted individuals are not necessarily representative for the entire population and that they will be only be referring to their own preferences rather than those of the entire potential group of consumers. Additionally, we can point towards the very large costs qualitative research implies.   Indeed, being able to perform individual interviews is definitely a task that will mean additional costs for each of the interviews.   The group interview methodology is also costly, as all the participants will need to be paid, while this type of session is likely to take up some time. Quantitative research refers to â€Å"measuring a market and quantifying that measurement with data†[4].   Obviously, compared to qualitative research, this is a much larger perspective, a perspective where the entire market needs to be analyzed.   Additionally, quantitative research will aim to discover and statistically analyze information and data on the market size, market growth rates etc. On the other hand, quantitative research can also be used to evaluate customer preference and decide on customer attitudes and awareness for certain products. The quantitative analysis is based on two essential vectors: data collection and data analysis.   In terms of data collection, this activity will be aimed at gathering data that will help the marketing – related decisions of the company.   Data can be collected in any circumstances, on the street in interviews, through the Internet, on the phone or over the mail etc. On the other hand, this data needs to be interpreted and analyzed so as to provide the necessary reaction from the decision makers.   By interpretation, we will mean that the data will be statistically analyzed, trends and current tendencies will be estimated, all this with the use of different statistical measure and calculations. Obviously, the main advantage of quantitative research is that it give such an ample perspective over the whole market rather than isolated opinions of certain individuals.   On the other hand, the problem is that it often does not incorporate personal opinions, things like customer preference and specific customer behaviour, which would be covered by the qualitative research. In general, it is often recommended that the two different types of analyses are combined so as to reflect best both the market in general and the individual preferences. This way we can ensure that the marketing decision is entirely sustained and supported by relevant data. Bibliography 1. Market research – qualitative research. On the Internet at http://www.tutor2u.net/business/marketing/research_qualitative.asp. Last retrieved on November 15, 2006. 2. Qualitative Market Research. Last retrieved on November 15, 2006 3. Market research – quantitative research. Last retrieved on November 15, 2006.       [1] Market research – qualitative research. On the Internet at http://www.tutor2u.net/business/marketing/research_qualitative.asp. Last retrieved on November 15, 2006. [2] Ibid. [3] Qualitative Market Research. On the Internet at http://www.apmforum.com/emerald/qualitative-market-research.htm. Last retrieved on November 15, 2006 [4] Market research – quantitative research. On the Internet at http://www.tutor2u.net/business/marketing/research_quantiative.asp. Last retrieved on November 15, 2006. Qualitative research Qualitative research refers to â€Å"investigating the features of a market through in-depth research that explores the background and context for decision making†[1].   In another words, this type of research prefers other methods rather than the statistical analysis of data to obtain certain conclusion about the market and aims to research on the behaviour of the customers. There are two types of qualitative research methods.   The first one is depth interviewing.   Depth interviewing refers to one – on – one interviewing as the main tool of finding the customer’s preferences and opinions about a product, a service or a marketing campaign, for example. The second method is group discussions, in which the focus moves from the individual consumer to the group of potential customers[2].   The customers are brought together and discuss a certain product or service, analyzing the strength and weaknesses of that product and proposing ways by which its sales can be increased. In general, qualitative research is used â€Å"when more in depth or perceptual data is required†[3].   This means that, as a marketing tool, qualitative research will be used when attempting to obtain very focused information on consumer behavior an consumer reaction to a certain product or service. The first important advantage of such a marketing tool is the fact that it is very applied and that it is most likely to provide very accurate information in the area it is used.   If you conduct an individual, one-on-one interview with a potential or active client, you will be posing questions so that you will obtain feedback as to the customer’s preference in terms of that product’s characteristics. In this way, the product that will be launched on the market will be more fit for the potential clients, it will bear many of characteristics they need or require.   If the product has already been launched, then this will most likely be corrected following the new evaluations.   Because it will reflect more of the requirements the clients want, the product’s sales are likely to grow as well. Among the disadvantages, we can mention, first of all, the fact that the market is formed of an almost incalculable number of clients and customers, while these methodologies target only a very small number of them.   We may assume that the targeted individuals are not necessarily representative for the entire population and that they will be only be referring to their own preferences rather than those of the entire potential group of consumers. Additionally, we can point towards the very large costs qualitative research implies.   Indeed, being able to perform individual interviews is definitely a task that will mean additional costs for each of the interviews.   The group interview methodology is also costly, as all the participants will need to be paid, while this type of session is likely to take up some time. Quantitative research refers to â€Å"measuring a market and quantifying that measurement with data†[4].   Obviously, compared to qualitative research, this is a much larger perspective, a perspective where the entire market needs to be analyzed.   Additionally, quantitative research will aim to discover and statistically analyze information and data on the market size, market growth rates etc. On the other hand, quantitative research can also be used to evaluate customer preference and decide on customer attitudes and awareness for certain products. The quantitative analysis is based on two essential vectors: data collection and data analysis.   In terms of data collection, this activity will be aimed at gathering data that will help the marketing – related decisions of the company.   Data can be collected in any circumstances, on the street in interviews, through the Internet, on the phone or over the mail etc. On the other hand, this data needs to be interpreted and analyzed so as to provide the necessary reaction from the decision makers.   By interpretation, we will mean that the data will be statistically analyzed, trends and current tendencies will be estimated, all this with the use of different statistical measure and calculations. Obviously, the main advantage of quantitative research is that it give such an ample perspective over the whole market rather than isolated opinions of certain individuals.   On the other hand, the problem is that it often does not incorporate personal opinions, things like customer preference and specific customer behaviour, which would be covered by the qualitative research. In general, it is often recommended that the two different types of analyses are combined so as to reflect best both the market in general and the individual preferences. This way we can ensure that the marketing decision is entirely sustained and supported by relevant data. Bibliography 1. Market research – qualitative research. On the Internet at http://www.tutor2u.net/business/marketing/research_qualitative.asp. Last retrieved on November 15, 2006. 2. Qualitative Market Research. Last retrieved on November 15, 2006 3. Market research – quantitative research. Last retrieved on November 15, 2006.       [1] Market research – qualitative research. On the Internet at http://www.tutor2u.net/business/marketing/research_qualitative.asp. Last retrieved on November 15, 2006. [2] Ibid. [3] Qualitative Market Research. On the Internet at http://www.apmforum.com/emerald/qualitative-market-research.htm. Last retrieved on November 15, 2006 [4] Market research – quantitative research. On the Internet at http://www.tutor2u.net/business/marketing/research_quantiative.asp. Last retrieved on November 15, 2006.